Category: STRETCH

  • Florence Pugh’s Turquoise Eyeliner Is the Summer Makeup Trend to Watch — See Photos

    Florence Pugh’s Turquoise Eyeliner Is the Summer Makeup Trend to Watch — See Photos

    Florence Pugh posing in a blue Pucci headscarfPhoto: Faye BrowneSave StorySave this storySave StorySave this story

    Summer may not officially start for another few weeks, but we all know the summer vibes really begin in late May—early June at the latest. And there's no better proof of that than the way people's appearances start to subtly shift: more open-toed shoes, more breezy attire, beachier waves, and a heavier hand with the bronzer. And this summer, it seems one of the most prevalent ways to celebrate the season is with bold, pool-blue eye makeup, as recently and gorgeously demonstrated by Florence Pugh.

    Hairstylist Faye Browne and makeup artist Lauren Buckley posted a collaborative Instagram carousel giving fans a behind-the-scenes look at how they dolled up Pugh for Harris Reed's Ibiza birthday party. Browne gave her waves some summery, salty texture with Hair by Sam McKnight Sundaze Sea Spray by Sam McKnight and topped it off with a vibrant, turquoise Pucci scarf worn as a headband.

    Florence Pugh posing in a blue Pucci headbandPhoto: Faye Browne

    That scarf seems to have served as the color inspiration for how Buckley approached the acclaimed actor's eye makeup. After applying a matte, neutral base from the Makeup by Mario Master Mattes Eyeshadow Palette all over her lids and the tragically discontinued MAC Reflects in Transparent Teal in the inner corners, she applied a substantial swipe of Sephora Colorful Waterproof Eyeshadow & Eyeliner Multi-Stick in Baby Blue Matte.

    Sephora Collection Sephora Colorful Waterproof Eyeshadow & Eyeliner Multi-Stick on light gray backgroundSave to wishlistSave to wishlist

    Sephora Collection

    Sephora Colorful Waterproof Eyeshadow & Eyeliner Multi-Stick

    $15

    Sephora

    And the look feels especially Ibiza-esque thanks to her bronzed skin. That warmth comes from Charlotte Tilbury Airbrush Matte Bronzer, a blurring powder formula that comes in four shades.

    Florence Pugh posing in a blue head scarf and gold necklacesPhoto: Faye Browne

    The Gloss Angeles podcast called it: Blue eye makeup is having such a moment right now, and makeup artist Ash K. Holm's recent Ocean Eyes tutorial is even more evidence. She used a similar matte blue shade, Danessa Myricks Colorfix in Oasis, all over her lid, followed by a shimmery inner corner.

    Clearly, this is a thing. Even if you won't find yourself poolside any time soon, that doesn't mean you can't channel that tropical, chlorinated blue through your makeup. It'll signal to everyone who sees you that you are definitely already in the summer mindset.

    More makeup news:

    • Marc Jacobs Beauty Isn't Back
    • Why TikTok Can’t Stop Fighting About “Transitional Blush”
    • E.L.F. Cosmetics Is Lowering Prices After Tariff-Induced Increases
  • Neck Sagging Stands No Chance Against These Lifting Creams

    Neck Sagging Stands No Chance Against These Lifting Creams

    A photo of Allure senior commerce director Shanna Shipin holding the Alastin Skincare Restorative Neck Complex in a...Collage: Jemeria Davison / Images: Courtesy of brandsSave StorySave this storySave StorySave this story

    If you're overlooking your neck skin, you're not alone. However, you should pay close attention to that delicate, aging-susceptible area. Worry not: The best neck creams can help minimize and prevent sagging skin, crepiness, and dark spots. If you didn't already realize, the décolletage—the delicate area from the chin to the chest—is one of the first areas to develop signs of aging, so a dedicated neck cream can prove useful in reducing the effects of tech neck (as in, fine lines and double-chin-like sagging caused by looking down at your smartphone). Many key ingredients to look out for are similar to the ones in our face serums and moisturizers—hey, hyaluronic acid and peptides—but some actives, such as retinol, are formulated at lower concentrations to avoid irritating this delicate neck area.

    Whether you're looking for temporary skin-tightening benefits or discoloration-reducing ingredients, we rounded up the creme de la creme of neck creams for all skin types, even the most sensitive—as recommended by dermatologists and editors.

    Our Top Neck Creams

    • Best Overall: SkinMedica Neck Correct Cream, $135
    • Best for Sensitive Skin: Alastin Skincare Restorative Neck Complex, $158
    • Best for Dry Skin: iS Clinical NeckPerfect Complex, $120
    • Best for Fine Lines: NeoStrata Triple Firming Neck Cream, $98

    Frequently Asked QuestionsAccordionItemContainerButtonLargeChevron

    • Why does neck skin age faster?
    • What’s the difference between a face and neck cream?
    • What over-the-counter treatments and ingredients should I look out for?
    • When should I consult with a dermatologist?
    • Meet the experts
    • How we test and review products
    • Our staff and testers

    Best Overall: SkinMedica Neck Correct Cream

    SkinMedica Neck Correct Cream in branded component on a light gray backgroundSave to wishlistSave to wishlist

    SkinMedica

    Neck Correct Cream

    $135

    Dermstore

    Why it's worth it: Noah Gratch, MD, a board-certified dermatologist based in New York City, says the SkinMedica Neck Correct Cream is one of his favorite neck creams to recommend to clients: “This cream deeply hydrates, addresses hyperpigmentation, and tackles existing wrinkles while preventing new ones,” he says. Chock-full of microalgae, rich in antioxidant vitamins A (also known as retinol), C, and E, this 2023 Allure Best of Beauty Award winner deeply hydrates and encourages cell regeneration to improve overall laxity—with regular use, of course. This firming cream also contains peptides and mushroom extract to give skin a firming boost—perfect for addressing the beginning signs (or more advanced) of tech neck.

    Texture-wise, Corey L. Hartman, MD, a board-certified dermatologist in Birmingham, Alabama, says that it’s so lightweight that it quickly absorbs into the skin so you never have to worry about stickiness. Consider our every tick box checked.

    Allure associate beauty editor Sarah Kinonen applying the SkinMedica Neck Correct Cream

    Sarah Kinonen

    Allure commerce editor Sarah Han applying the SkinMedica Neck Correct Cream

    Sarah Han

    Tester feedback from beauty director Sarah Kinonen

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    “Like every other young person in America, my screen time is horrifying. I’m on my phone for most of the day (for both work and pleasure), and because of that, I’ve developed the ‘ole tech neck. Tiny fine lines now etch across my once-smooth neck, and sometimes, they are all I see in the mirror. So lately I’ve been reaching for SkinMedica’s Neck Correct Cream, a serum-like treatment made with firming peptides and hydrating squalene, twice a day to target said fine lines. It’s super lightweight and doesn’t interfere with any of my other skin-care products, nor does it irritate my sensitive skin (especially the thin-skinned neck area), so here's to hoping it tackles those wrinkles while I work on finding a new hobby…away from my phone.” —Sarah Kinonen, beauty director

    Tester feedback from commerce editor Sarah Han

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    “I basically have horizontal neck lines permanently etched into my skin, which I'm hyper-aware of whenever I look in the mirror, and are no doubt heightened by my constant laptop slouching. (Typing this just made me instinctively raise my head and sit up straighter. I should think about my neck area more often.) It's not thin enough to be considered a neck serum, per se, but it has this unique, silky lotion that absorbs incredibly fast—my skin feels so soft (and almost velvety?) after the fact, and I can't feel the slightest bit of residue. With consistent use, I have a lot of faith that my neck wrinkles will look much less apparent.” —Sarah Han, commerce editor

    More to know

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    • Key ingredients: peptides, shiitake mushroom extract, microalgae
    • Who it's for: those with sagging skin, laxity, and hyperpigmentation
    • Fragrance-Free: yes

    Best for Sensitive Skin: Alastin Skincare Restorative Neck Complex

    Alastin Restorative Neck Complex clear bottle with silver cap on light gray backgroundSave to wishlistSave to wishlist

    Alastin Skincare

    Restorative Neck Complex

    $158

    Amazon

    $158

    Alastin Skincare

    Allure contributing commerce editor Deanna Pai applying the Alastin Skincare Restorative Neck Complex

    Deanna Pai

    Why it's worth it: Lifting the skin can be a tall order for many topical formulas, but Alastin Restorative Neck Complex deploys a unique, patented peptide blend called TriHex technology to replace damaged collagen and elastin with new, healthy fibers. That’s why Austin-based dermatologist Kristina Collins, MD, says it’s great for those concerned about tech neck, horizontal lines, or post-procedure skin recovery. “It helps the skin repair itself, which is especially important in an area that tends to age faster than the face,” she says. The fast-absorbing formula also contains niacinamide and phytoene and phytofluene (two phyto-antioxidants to guard against free radical damage), all of which help improve hyperpigmentation (such as sun spots) along your neck and décolleté, Quynh-Giao Sartor, MD, a board-certified dermatologist based in Houston, adds.

    This formula is quite lightweight and fluid, so it feels more akin to a neck serum—making it easier to spread one pump of the goodness down to your chest area. You'll see the best results if you use it twice a day (once in the morning and once at night).

    Allure senior commerce director Shanna Shipin applying the Alastin Skincare Restorative Neck Complex

    Shanna ShipinShipin after applying the Alastin Skincare Restorative Neck Complex

    Shipin after applying the Alastin Skincare Restorative Neck Complex

    Shanna Shipin

    Tester feedback from contributing commerce editor Deanna Pai

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    “Do I always have time to use neck cream? Not really—but I do whenever I remember, since I don’t always bring my skin-care products down to my décolleté (as the experts recommend). I love Alastin across the board, and appreciate that this stuff, which absorbs quickly and feels nourishing, delivers those same benefits below the face. So far, it’s done the trick to fade dark spots, and I’m hoping the investment pays off on neck wrinkles and lines down the road.” —Deanna Pai, contributing commerce editor

    Tester feedback from senior commerce director Shanna Shipin

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    “I have a combination of genetic and poor-posture-induced deep lines on my neck that didn’t start to bother me until I reached my mid-30s. I know this is going to be a long game, and that creams can’t exactly undo the deep lines, but I’m hopeful that Alastin’s neck cream can help ward off any future fine lines or uneven skin tone. I absolutely love the wide pump-top bottle; more than enough is dispensed to lather your neck and décolletage. There’s no tacky finish, it doesn’t irritate my eczema-prone skin, and leaves me feeling hydrated for hours. There is a noticeable difference in how the skin around my neck and chest feels after I apply this product. It all just feels more supple!” —Shanna Shipin, senior commerce director

    More to know

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    • Key ingredients: peptides, phytoene, flaxseed extract
    • Who it's for: people with sagging or crepey skin
    • Fragrance-free: yes

    Best for Dry Skin: iS Clinical NeckPerfect Complex

    iS Clinical Neck Perfect Complex on a grey backgroundSave to wishlistSave to wishlist

    iS Clinical

    NeckPerfect Complex

    $120

    Amazon

    $120

    Dermstore

    $120

    Bluemercury

    Allure contributing commerce writer Christa Joanna Lee applying the iS Clinical NeckPerfect Complex

    Christa Joanna Lee

    Why it’s worth it: The skin on your neck doesn’t always get the same love as your face, but it’s the first place that both dryness and signs of aging tend to appear. This skin-elasticity-boosting formulation takes an innovative approach by incorporating exfoliating acids to offset both. “iS Clinical NeckPerfect Complex has some key ingredients, like alpha hydroxy acids, that are going to give you a more even skin tone,” says Anna Chacon, MD, a board-certified dermatologist based in Miami. It also includes hyaluronic acid to leave skin “hydrated and glowing,” she adds. With added antioxidants (such as acacia senegal gum and quinoa) to fight off environmental aggressors, this silky treatment helps lift, firm, and smooth the delicate skin below your jawline.

    Tester feedback from contributing commerce writer Christa Joanna Lee

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    “After breastfeeding and pumping, my décolleté was looking dry and crepey—years of tugging (thanks, kids) definitely took a toll. NeckPerfect Complex glides on silky smooth and sinks in fast without any greasy residue. The skin on my chest actually feels hydrated now, and those tiny creases I used to see have basically disappeared.” —Christa Joanna Lee, contributing commerce writer

    More to know

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    • Key ingredients: hyaluronic acid, acacia senegal gum, mixed fruit acids, quinoa
    • Who it's for: people with dry skin who want to restore hydration, firmness, and elasticity
    • Fragrance-free: no

    Best for Fine Lines: NeoStrata Triple Firming Neck Cream

    NeoStrata Triple Firming Neck Cream blue bottle on light gray backgroundSave to wishlistSave to wishlist

    NeoStrata

    Triple Firming Neck Cream

    $98

    Amazon

    $98

    Dermstore

    Allure commerce editor Sarah Han applying the NeoStrata Triple Firming Neck Cream

    Sarah Han

    Why it's worth it: NeoStrata's Triple Firming Neck Cream is a favorite of Mamina Turegano, MD, a board-certified dermatologist based in New Orleans, who says that it frequently sells out at her practice. At the heart of this formula is a proprietary ingredient called NeoGlucosamine, "an amino sugar that helps diminish the appearance of fine lines and wrinkles," Dr. Turegano calls out, which boosts hyaluronic acid production—therefore increasing hydration and smoothing the look of fine lines—and gently exfoliates dead skin cells. Furthermore, it's enriched with amino acid chains (also known as peptides) to firm the skin, while shea butter and antioxidant vitamin E restore and strengthen your barrier. This rich, buttery formula may take a beat to fully absorb, but the results are well worth the few extra seconds.

    Tester feedback from commerce editor Sarah Han

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    “I almost always bring my facial skin-care products down to my neck, but because the amount of product that actually makes it down there varies a lot, I like the added assurance of using a dedicated neck cream—similarly to how I like a standalone sunscreen, even if I'm using a skin tint or foundation that has SPF over it. Neostrata's Triple Firming Neck Cream is oh-so buttery, and my neck and décolleté always look dewy and hydrated after each application. I do think my horizontal neck lines have softened a bit, which is a huge win for me—as someone who’s constantly crouching over my laptop and looking down at my phone.” —Sarah Han, commerce editor

    More to know

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    • Key ingredients: NeoGlucosamine, NeoCitrate (a patented ingredient of NeoStrata that claims to boost collagen production and plump the skin), amino acids
    • Who it's for: Those with fine lines and wrinkles
    • Fragrance-free: yes

    Other neck creams we love

    Best for Uneven Tone: StriVectin TL Advanced Tightening Neck Cream Plus

    StriVectin TL Advanced Tightening Neck Cream white jar with double walled clear and yellow lid on light gray backgroundSave to wishlistSave to wishlist

    StriVectin

    TL Advanced Tightening Neck Plus

    $99

    Amazon

    $99

    Ulta Beauty

    Why it's worth it: StriVectin's TL Advanced Tightening Neck Cream Plus is loved by beauty editors and derms alike because of the brand's patented, high-performing ingredients. This neck-firming cream features a niacinamide-powered technology called NIA-114 alongside a proprietary, bio-engineered peptide chain called Alpha-3 Peptide, which targets the production of collagen, elastin, and hyaluronic acid. Translation: These help reduce the appearance of deep wrinkles, fine lines, and sagging skin along the neck, jawline, and décolleté in as little as four weeks. It also has shea butter and spilanthol, a botanically-derived fatty acid that plumps and moisturizes skin.

    P.S. StriVectin also offers a broad-spectrum SPF 35-infused neck cream to provide ample protection against sun damage.

    Tester feedback from features director Dianna Singh

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    "The bad news: If you ever owned a cassette player, it's probably time to start using a neck cream. The good news: StriVectin TL Advanced Tightening Neck Cream+ exists. The formula has a rich, creamy texture that absorbs into skin surprisingly quickly. I've been using it on and off for the past couple of years, and I do believe it's kept my décolleté from looking less crepey than it would otherwise." —Dianna Singh, features director

    More to know

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    • Key ingredients: shea butter, hyaluronic acid, peptides, niacinamide
    • Who it's for: those who want immediate and long-term benefits
    • Fragrance-free: no

    Best for Crepey Skin: SkinCeuticals Tripeptide R Neck Repair

    SkinCeuticals Triple-R Neck Repair white bottle with nickel cap on light gray backgroundSave to wishlistSave to wishlist

    SkinCeuticals

    Tripeptide R Neck Repair

    $136

    Dermstore

    $136

    SkinCeuticals

    $135

    Bluemercury

    Why it's worth it: Living up to the SkinCeuticals hype is the Triple-R Neck Repair, a fragrance-free retinol cream that goes beyond the surface to treat the deeper layers, targeting a variety of signs of aging, including wrinkling and sagging. Dr. Hartman says that although it has retinol—a beloved active known to boost cell turnover and promote collagen production—SkinCeuticals uses a slow-release retinol that is far less likely to cause any dreaded irritation or unnecessary dryness. Plus, the formula has plenty of hydrators like glycerin and soybean oil to soothe skin. Dr. Hartman adds that the formula also contains peptides, which signal the skin to produce collagen, helping to plump and “fill in” smaller wrinkles.

    Dr. Hartman uses Triple-R as part of his own skin-care routine, so if it’s good enough for someone who treats skin for a living, it’s certainly good enough for us (and you).

    More to know

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    • Key ingredients: 0.2% slow-release retinol, peptides, glaucine
    • Who it's for: mature skin, normal-to-oily skin
    • Fragrance-free: yes

    Best for Age Spots: Revision Skincare Nectifirm Advanced

    Revision Skincare Nectifirm black tube on light gray backgroundSave to wishlistSave to wishlist

    Revision Skincare

    Nectifirm

    $115

    Amazon

    $115

    Dermstore

    Why it's worth it: Revision Skincare Nectifirm Advanced, an iteration of the original Nectifirm for those experiencing more advanced signs of aging, is one of Dr. Collin’s go-to recommendations for more noticeable laxity and crepiness.” She touts its blend of peptides to improve elasticity, antioxidants like lingonberry extract for brightness, and plant-based ingredients like red microalgae extract to help improve firmness and texture.

    Other key active ingredients are tetrahexyldecyl ascorbate (or THDA, a highly stable, oil-soluble form of vitamin C that's well-tolerated by sensitive skin), diglucosyl gallic acid, a melanin inhibitor that helps treat hyperpigmentation and dark spots. Although it comes at a hefty price point, it feels “incredibly luxurious” on the skin, absorbs quickly, and does much more than simply moisturize.

    More to know

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    • Key ingredients: lingonberry extract, red microalgea extract, peptides, diglucosyl gallic acid, tetrahexyldecyl ascorbate
    • Who it's for: most skin types (not sensitive)
    • Fragrance-free: no

    Frequently Asked Questions

    Why does neck skin age faster?

    The skin on the neck is thinner and lacks the same oil composition as facial skin, which makes it more prone to dryness and sagging over time, Dr. Hartman explains. Combine that with gravity and the constant craning over smartphones, and it's an area uniquely at risk for fine lines and sagging. In other words, "tech neck" is very real.

    What’s the difference between a face and neck cream?

    “Because the skin is more delicate, neck creams are formulated to provide more intense hydration, with a higher concentration of actives that are more suitable for the skin on your neck,” Dr. Hall notes. Some moisturizing agents featured in the creams on this list are hyaluronic acid, shea butter, and squalane to keep the skin smooth and plump. Peptides are a newer area of exploration for neck creams as they're frequently touted for their skin-firming benefits.

    What over-the-counter treatments and ingredients should I look out for?

    Aside from the essential hydrators, retinol is a common additive because it promotes collagen production and, therefore, addresses the appearance of wrinkles and improves skin texture. "This can help with sagging skin, wrinkles, and some crepiness," says James Y. Wang, MD, a board-certified dermatologist based in Los Angeles. "Since the neck is a sensitive area, the retinol concentrations tend to be low, and the results are subtle."

    When should I consult with a dermatologist?

    If you've noticed any difference in skin laxity around your neck and chest area, Dr. Wang recommends consulting a dermatologist for an evaluation of any inflammation, lumps, and nodules. He adds that significantly loose skin, like the so-called turkey neck, may require in-office interventions, but neck creams can still be beneficial for replenishing hydration and subtly decreasing the look of lines on the neck skin.

    Meet the experts

    • Mamina Turegano, MD, a board-certified dermatologist based in New Orleans
    • Corey L. Hartman, MD, a board-certified dermatologist in Birmingham, Alabama
    • Noah Gratch, MD, a board-certified dermatologist based in New York City
    • Quynh-Giao Sartor, MD, a board-certified dermatologist based in Houston
    • James Y. Wang, MD, a board-certified dermatologist at Metropolis Dermatology in Los Angeles
    • Anna Chacon, MD, a board-certified dermatologist based in Miami
    • Kristina Collins, MD, a board-certified dermatologist based in Austin
    • May Hall, DO, a board-certified dermatologist based in Asheville, North Carolina

    How we test and review products

    When Allure tests a product, our editors look at it from every angle in an effort to best serve you. We review ingredients, scrutinize brand claims, and, when necessary, examine peer-reviewed scientific and medical studies. In addition to testing each and every product that's included in each and every review, we rely on experts who shape their fields, including dermatology, cosmetic chemistry, and medicine, to help us vet the ingredients and formulas.

    For our list of the best neck creams, we considered each product's performance across five primary categories: product ingredients and efficacy, packaging, fragrance, texture, and product wear. Every product was determined to have excelled in each category by our editorial team, which is composed of in-house writers and editors as well as contributors—along with special consideration from board-certified dermatologists. To learn more information on our reporting and testing processes, read our complete reviews process and methodology page.

    Our staff and testers

    A beauty product is a personal purchase. You might be searching for a face cream to address persistent dryness or a new nail product to add to your Sunday self-care routine; you may simply be browsing around for the latest launches to hit the hair market. No matter what you seek or your individual needs and concerns, Allure wants to ensure that you love anything we recommend in our stories. We believe that having a diverse team of writers and editors—in addition to the wide range of outside testers and industry experts we regularly call upon—is essential to reaching that goal.

    After all, can we really say a skin-care product is the "best" for people over 50 if the only testers we've solicited opinions from folks who have yet to hit 30? Can we honestly deem a high-end diffuser worthy of your hard-earned cash if it’s never been tested on curls? We're proud that our staff spans a wide range of ages, skin tones, hair textures, genders, and backgrounds, which means that we are able to fairly assess any beauty product that comes into the beauty closet.

  • How Painted by Esther Helped a New Generation Become Blush Obsessed — Interview

    How Painted by Esther Helped a New Generation Become Blush Obsessed — Interview

    photos of painted by esther and the blush looks she's createdCourtesy of Kosas and Painted by EstherSave StorySave this storySave StorySave this story

    Long before we were all talking about Barbie blush, before Olandria and some Real Housewives went viral for their draped flushes, Ngozi Esther Edeme (a.k.a. Painted By Esther) was posting her work online, laying the foundation for her reputation as bold blush’s most fearless champion.

    Seven years ago, she tweeted a short clip of her applying makeup on a Black woman, alongside the caption: "Posting this because I want brown / Darkskin gurlz to see how blush hugs & balances our skin tone / our features. Cream blush to map out, powder blush to set. Blush was made for us." She had been doing this for years before anyone started paying attention, practicing on herself first, then on models she met at university. She’d share the results online and watch them go viral because, as she puts it, "people had never seen Black women look like that."

    That 2019 post resurfaced recently as the public debated whether she has the right to be upset that her approach to layering cream and powder blush for a seamless, blurred finish appears to have been the inspiration for another brand's new launch. Blush draping is not a new technique, and Edeme is the first to acknowledge the artists who came before her. But bringing the look back, recentering the conversation on dark skin, and turning rosy cheeks into a cultural conversation? That’s all Painted By Esther.

    When, in late May 2026, Patrick Ta launched his Transition Blush collection—a cream blush, powder palette, and dual-ended brush built around a three-step technique for blending color from the undereye into the cheek—beauty fans of the internet were quick to call out the similarities between his marketing materials and Edeme's work. Everything from the language Ta used to describe the system, the formula, and the placement tracked closely with what Esther had been demonstrating publicly in her workshops and online. A side-by-side comparison went viral, showing Ta using some of her exact wording. Ta eventually updated the caption on his launch announcement video, calling Edeme "amazing and so talented" and acknowledging the role she played in popularizing the look, while also claiming he had been doing his own version since 2021. (Ta has also been known for his love of blush; his Major Headlines Double Take Crème & Powder Blush Duo, which launched in 2020, is a bestseller for the brand. Allure reached out to Ta’s team for further comment, but has not heard back.)

    For Edeme, none of this is surprising. "They're trying to rewrite history," she says. But her digital trail proves years of posts that document exactly how long she has been developing and sharing her method.

    Edeme is careful to credit the lineage her work draws from: Kevyn Aucoin's Making Faces, and the work of Sam Fine and Danessa Myricks, two artists she studied obsessively. "If it wasn't for the artists that came before me, I would not be here, period," she insists. It is worth stressing that she has never claimed to have invented the foundational makeup technique that is transition shading. This type of blush application has long been part of makeup artistry, championed by greats like Way Bandy (in the 1970s and ‘80s) and Aucoin (in the 1980s and ‘90s). What makes her approach distinct isn’t the undereye blending itself but the boldness and unapologetic commitment to high-pigment color, applied generously. While editorial makeup of the 2010s framed blush as something to be used sparingly and softly, Edeme goes all the way in.

    She normalized that bold approach, specifically on dark-skinned Black women at a time when the dominant beauty conversation was moving in precisely the opposite direction. And her aesthetic has become widely referenced, replicated, and reinterpreted across the beauty industry. "I just have a natural gift for looking at someone and knowing exactly where they should take it," Edeme explains.

    Where another artist might arrive with a fixed technique, Edeme comes ready to customize her approach for whoever is sitting in front of her and is intentional about translating their energy and personality onto their face. Her work with Chloe Bailey, a regular collaborator who gives her full creative freedom, is a perfect example. Knowing how whimsical the multihyphenate is, Edeme wants exactly that energy reflected back. The results are some of the most playful, otherworldly makeup looks Bailey has worn.

    Edeme has had a fascination with cheekbones long before she was Painted By Esther. She grew up collecting Bratz dolls and describes studying their faces with the seriousness of someone already learning a craft. "They're heart-shaped, they have beautiful cheekbones," she says, "and everything just sits nicely. It always made sense to me that everything would sit here." She trained as a portrait artist and learned to read a face the way a painter does, as something you build from scratch, customize, and celebrate in its specific geometry.

    "Our skin is the most beautiful skin. I've always just wanted to elevate it and amplify it."

    When she turned that eye toward Black women, Edeme saw a canvas the industry had persistently undervalued. "Our skin is the most beautiful skin," she says. "I've always just wanted to elevate it and amplify it." In response, she would seek out dark-skinned Black women and build looks around them: high-pigment blush in hot pinks, corals, and berries, colors the beauty industry had long insisted didn't work on dark skin. "I've always wanted to just give us the platform that we are absolutely gorgeous," she says. "That is my baseline."

    By the time Edeme was in college, saving money to order Melanie Mills Glow products from LA, the foundations of her approach were already in place: skin first always, then color placed where it would do the most to accentuate features. "Everything just naturally sits here anyway," she says. "I practiced on myself first." She developed the three-step process for blush: cream to map, powder to set, a final layer of translucent setting powder to build intensity. Her client roster speaks for itself: Raye, SZA, Viola Davis, Kelly Rowland, and Adut Akech, to name a few.

    Edeme's influence has reached farther than she could have imagined. She describes watching a video recently of a young Black woman applying bold blush and crediting Esther with giving her the confidence to do so, after years of being told the look made her appear clownish. "She fully credited that to me," Edeme says. "I just started crying." The woman in the video had decided she liked it and kept doing it, regardless of what anyone said. For Edeme, that’s the whole point.

    Just like Edeme, who moved from Nigeria to the UK when she was younger, I moved from Ghana to a city in the UK, where my brother and I were the only Black kids in school. I was made to feel ugly, and I didn’t fit in. When I started teaching myself to apply makeup at 17, blush felt like a risk; something that would draw attention to a face I had already been told wasn't good enough. I wore it tentatively at first, then with more conviction. Now, I'm proud to be known for my blush blindness.

    Mine is the story of so many Black women, which perhaps explains why, when the controversy broke, so many of us rose up to defend her. Edeme's influence on beauty culture has given us so much to protect.

    There is a strange final stage to influence when something you popularize becomes so well-known that it's bigger than you. Edeme is careful to stress that influencers play an important role in introducing looks to new audiences, but she hopes that the industry becomes as quick to celebrate the artists who create as it is to celebrate those who spread. At the end of the day, recognition isn't just a nicety. It's how we make sure the people shaping beauty's visual language are credited (and, ideally, compensated) for their work.

    This week, many people have posted in support of Edeme, often without mentioning the ongoing discourse at all: Creators have been sharing videos of themselves “trying Painted by Esther’s iconic blush technique,” and MAC Cosmetics published a shoot featuring Olandria wearing the brand’s blush alongside makeup tips from Edeme. Overall, Edeme does feel like the industry, including mainstream media outlets, has done a decent job in giving her her flowers. She adds, however, with characteristic directness: "I think they could do better."

    In the meantime, she’s getting on with it. "My mission before I leave this earth is to spread my gifts," she says. She describes her goals for what’s next with the same unhurried confidence that seems to animate everything she does: workshops that feel like a party, complete with cocktails and a community of women learning together and lifting each other up. In time, she’d love the role of creative director at a brand. For now though, Edeme’s off to Jamaica this week to shoot a music video. She is booked, busy, and at a level where she can skate a little and really enjoy her work.

    Beyond blush and any controversy, it has always been about women being seen, celebrated, and taking up space in an industry that has historically asked them to make themselves smaller—something Edeme never did. "I've always been willing to help," she says. The receipts go all the way back, and the work speaks for itself.

  • 13 Blooming Gel Nail Designs to Try This Summer—See Photos

    13 Blooming Gel Nail Designs to Try This Summer—See Photos

    Blooming gel nails for summerCourtesy of @ashhearts.nails @overglowedit, @nailartbyqueenieSave StorySave this storySave StorySave this story

    Summer is filled with opportunities for cute nailfies (aka nail selfies). Tropical vacations, beachside reading, and pool hangs all present aesthetic backdrops to show off your latest set. And if you haven’t mapped out your summer manicure lineup yet, top nail artists have predictions for the season’s top trends to spark inspiration: Experts say this summer’s nail trends will lean heavily into designs that evoke movement and texture. The demand for more dynamic nail art is prompting artists to dust off their blooming gel kits for the first time in nearly three years.

    “People are interested in designs with soft, abstract effects, shifting color, and a more fluid look,” says Maryna Slynko, a nail artist and founder of Slynko Beauty Bloom Studio in Leawood, Kansas, who says blooming gel is one of the easiest ways to achieve these high-demand looks.

    For those who don’t remember the blooming gel boom of 2023, here’s a refresher: The look is created with “a special polish that allows colors to diffuse and blend beautifully on the nail’s surface,” says Svitlana Motyl, a nail artist and cofounder of Art Me Nails Studio in Chicago. “It creates artistic designs with very little effort,” she says.

    This summer, the trend is back with a few refinements. According to Spate, the beauty trend forecasting platform, searches for “blooming gel nails” across Google, TikTok, and Instagram have grown by 39.2% in the last year. This time around, the technique is being paired with more modern, sophisticated designs. Nail artists are using blooming gel to mimic textures found in nature, especially those associated with summertime. It’s less “lava lamp” and more realistic, tropical flowers and detailed butterfly wings.

    Earlier versions of the trend had a brighter, more maximalist tone. “A few years ago, [blooming gel] was mostly used for very literal and recognizable effects, like tortoiseshell, snake print, high-contrast marble, tie-dye, abstract flowers, and bold aura nails,” says Olha Shtanhei, a nail artist in Charlotte, North Carolina. “The looks were beautiful, but they often felt very loud, trend-driven, and more focused on the effect itself rather than the design.”

    In 2026, you’ll find more minimal designs instead of the vibrant color combinations that dominated a few years ago. “Compared to 2023, blooming gel designs have become softer and more controlled,” says Slynko.

    Abstract blooming gel nailsCourtesy of @ashearts.nails

    Shtanhei says the palette for blooming gel nails has evolved as well and reflects the nail polish colors experts predict will be popular this summer. In 2023, the look was often associated with highly saturated hues, neon shades, and strong contrasts. “Now,” she says, “I see more muted, earthy tones, translucent jellies, milky bases, soft browns, dusty pastels, sheer pinks, smoky blues, and metallic inks.”

    Vibrant colors aren’t completely out of the picture (it’s still summer, after all!), but the placement is more intentional. Instead of neon dots scattered all over, we’re seeing fuchsia petals with faded edges blooming off the corner of the nail and French croc-print tips in electric chrome shades—still eye-catching, but not overwhelming. “I’m using it more as a subtle accent rather than the main focus of the entire manicure,” adds Slynko.

    Green crocprint blooming gel nailsCourtesy of @plasterbeauty

    All of the nail artists we spoke to noted that the technique and blooming gel formulas haven’t changed much, nor are there any new tools involved. “Dotting tools and fan brushes are still my go-to tools for blooming gel designs,” says Natalia Mercedes, a nail artist in New York City. Dotting tools help create controlled patterns like florals, animal prints, and abstract shapes, while fan brushes are perfect for creating softer, blended effects and movement within the design.

    The update lies mainly in how the polish is being used. Artists are working with thinner layers, combining blooming gel with trendy finishes like chrome and cat-eye, and “paying more attention to the placement of the design on the nail rather than the blooming effect,” says Slynko.

    Ahead, discover 11 fresh, blooming gel nail ideas that add a modern, layered, and dimensional element to summer’s most popular designs.

    Blooming gel nail designs for summer 2026

    Blooming gel butterfly nailsButterfly blooming gel nailsCourtesy of @paintedbylozBlooming gel nails for summerCourtesy of @nails_by_3llieBrown and yellow butterfly nailsCourtesy of @nailartbyqueenieButterfly nails with blooming gelCourtesy of @ameliasnailroomBlooming gel floral nailsBlooming Gel Floral nailsCourtesy of @_thejadeaestheticBlooming gel French nails with floral designCourtesy of @ashearts.nailsButter yellow and pink blooming gel manicureCourtesy of @glamnailsbykaylaBlooming gel croc-print nailsBlue chrome crocprint nailsCourtesy of @overgloweditBlooming gel nails for summerCourtesy of @nails_by_3llieFrench tip Crocprint nailsCourtesy of @lucys.geminailsBlue crocprint nailsCourtesy of @plasterbeauty

  • 6 Best Bacne Sprays for Hard-to-Reach Breakouts

    6 Best Bacne Sprays for Hard-to-Reach Breakouts

    Best bacne sprays A group of three bacne spray bottles on a white backgroundCollage: Paula Balondo; Source images: Courtesy of brandsSave StorySave this storySave StorySave this story

    Breakouts on your back can be annoying to clear—and even harder to reach. The good news? The best bacne sprays can help on both, ahem, fronts. Formulated with acne-fighting ingredients like salicylic acid, glycolic acid, and hypochlorous acid, these products help resolve active breakouts, soothe inflammation, and prevent future pimples from dotting your back. While they aren’t all that different from products for acne on your face, they often have higher concentrations of active ingredients, since the skin on your back is thicker and less sensitive. And, because they come in easy-to-use spray bottles—many of which apply the product in a continuous mist—they spare you the messiness (and contortions) that lotions or scrubs require.

    Our Top Bacne Sprays

    • Best Overall: Dermalogica Clear Start Clarifying Bacne Spray, $28
    • Best Drugstore: Differin Acne Body Spray, $15
    • Best for Dry Skin: First Aid Beauty Body Acne Clearing Mist, $28
    • Best for Acne Scars: Paula's Choice Clear Exfoliating Back & Body Acne Spray, $29

    Even better? Bacne sprays slot right into your post-shower routine, too. Just spritz on your product of choice once your skin is clean and dry. (While other body products like lotions and creams are best applied to damp skin, you don’t want any lingering moisture to dilute the active ingredients in the spray.) You can reapply it if you shower again or break a major sweat, but once a day should suffice for most people, according to Vidya Shivakumar, MD, a board-certified dermatologist in Chicago, Illinois. Scroll ahead for the best bacne sprays worth misting, as selected by skin-care experts and Allure editors.

    Frequently Asked QuestionsAccordionItemContainerButtonLargeChevron

    • What causes bacne—and how can you prevent it?
    • What active ingredients should you look for when shopping for a bacne spray?
    • Meet the experts
    • How we test and review products
    • Our staff and testers

    Best Overall: Dermalogica Clear Start Clarifying Bacne Spray

    Dermalogica Clear Start Clarifying Bacne Spray in pink branded spray component on a light gray backgroundSave to wishlistSave to wishlist

    Dermalogica

    Clear Start Clarifying Bacne Spray

    $28

    Amazon

    $28

    Dermstore

    $28

    Ulta Beauty

    Why we love it: Both Brendan Camp, MD, a board-certified dermatologist in New York City, Commack, and Hampton Bays, New York, and Sejal K. Shah, MD, a board-certified dermatologist in New York City, New York, both give Dermalogica’s Clear Start Clarifying Bacne Spray their seal of approval, since it’s especially effective against acne and packed with calming ingredients; that makes it a great option for daily use for most people. “It pairs salicylic acid with soothing botanicals like witch hazel and tea tree oil, which may help calm redness and irritation while treating breakouts,” Dr. Camp tells Allure.

    It has a slight cooling effect, which makes it all the more refreshing after a steamy shower or sweaty workout. Also worth noting: This continuous spray contains a lower concentration of salicylic acid than many other bacne sprays, which makes it especially good for bacne newbies and people with dry skin, Dr. Shah tells Allure.

    More to know

    AccordionItemContainerButtonLargeChevron

    • Key ingredients: 1% salicylic acid, witch hazel, tea tree oil
    • Fragrance-free: no (contains essential oils)
    • Who it’s for: newcomers and seasoned users of bacne sprays alike

    Best Drugstore: Differin Acne Body Spray

    Spray bottle of Differin Acne Body Spray with white cap on a white backgroundSave to wishlistSave to wishlist

    Differin

    Acne Body Spray

    $15

    Amazon

    $20

    Ulta Beauty

    $15

    Walmart

    Why we love it: An expert-approved bacne treatment from a Best of Beauty Award-winning brand for under $20? Say no more. Differin’s Acne Body Spray has a relatively simple—yet effective—formula that uses a combination of salicylic acid, glycolic acid, and witch hazel to reduce and prevent breakouts. That glycolic acid also works double-time to brighten any dark spots that arise after your bacne resolves (though it’s also helpful if you generally deal with dull, uneven skin). Its packaging deserves a shout-out, too: Dr. Shah gives it extra points for its continuous spray nozzle that allows for 360-degree application.

    More to know

    AccordionItemContainerButtonLargeChevron

    • Key ingredients: 2% salicylic acid, glycolic acid, witch hazel
    • Fragrance-free: no
    • Who it’s for: anyone who wants effective skin care at a great value

    Best for Dry Skin: First Aid Beauty Body Acne Clearing Mist

    First Aid Beauty Body Acne Clearing Mist in branded component on a light gray backgroundSave to wishlistSave to wishlist

    First Aid Beauty

    Body Acne Clearing Mist

    $28

    Ulta Beauty

    Why we love it: As with many acne products, a lot of bacne sprays tend to be pretty drying—but not this one. First Aid Beauty’s Body Acne Clearing Mist, a top recommendation from Dr. Camp, contains moisturizing ingredients like glycerin in addition to 2% salicylic acid, so you can clear blemishes and keep your skin hydrated all in one convenient spritz. It’s also alcohol-free, which can be hard to find in sprays (since it helps them dry quickly). This omission keeps the spray from pulling moisture from your skin and potentially drying it out. If your skin isn’t just dry but irritation-prone to boot, you’re in luck: Dr. Camp notes that this spray is suitable for people whose skin is on the sensitive side.

    More to know

    AccordionItemContainerButtonLargeChevron

    • Key ingredients: 2% salicylic acid, glycerin, glycolic acid
    • Fragrance-free: no
    • Who it’s for: people with dry, acne-prone skin

    Best for Acne Scars: Paula's Choice Clear Exfoliating Back & Body Acne Spray

    Paula’s Choice Clear Back & Body Acne Spray in blue branded spray component on a light gray backgroundSave to wishlistSave to wishlist

    Paula's Choice

    Clear Back & Body Acne Spray

    $29 $20 (31% off)

    Amazon

    $29

    Dermstore

    Why we love it: If you’re prone to hyperpigmentation, Paula’s Choice’s Clear Exfoliating Back & Body Acne Spray can help tackle bacne and any resulting dark spots alike. “This spray gently exfoliates and unclogs pores while calming redness and irritation,” says Kristina Collins, MD, a board-certified dermatologist based in Austin, Texas. That calming effect comes from barberry extract and licorice extract, both of which have anti-inflammatory properties. Their benefits extend beyond that, though: Barberry extract also helps reduce oil production, which licorice extract can help fade skin discoloration.

    More to know

    AccordionItemContainerButtonLargeChevron

    • Key ingredients: 2% salicylic acid, barberry extract, licorice extract
    • Fragrance-free: yes
    • Who it’s for: people who deal with dullness and hyperpigmentation in addition to bacne

    Best for Sensitive Skin: Tower 28 SOS Daily Rescue Spray

    Tower 28 SOS Daily Rescue Facial Spray with Hypochlorous Acid in orange branded component on a light gray backgroundSave to wishlistSave to wishlist

    Tower 28

    SOS Daily Rescue Spray

    $12

    Amazon

    $28

    Sephora

    $28

    Credo Beauty

    Why we love it: If common anti-acne ingredients irritate your skin, consider skipping the heavy hitters and using a hypochlorous acid spray instead. “Hypochlorous acid sprays are generally very gentle and well-tolerated, even by those with sensitive or reactive skin,” Dr. Shivakumar says. Their active ingredient targets bacteria—including the kind that causes acne—without damaging the skin barrier or causing irritation. Los Angeles-based board-certified dermatologist Zoë Indigo, MD, is a fan of Tower 28’s SOS Daily Rescue Spray in particular. While it’s sold (and works great) as a facial spray, you can use it all over, she says. And we like it for its simple ingredient list, which leaves out common irritants: In addition to hypochlorous acid, it only contains water and sodium chloride (a.k.a. regular old salt).

    More to know

    AccordionItemContainerButtonLargeChevron

    • Key ingredients: hypochlorous acid
    • Fragrance-free: yes
    • Who it’s for: people with sensitive, irritation-prone skin

    Best Spray Alternative: The Inkey List Glycolic Acid Exfoliating Body Stick

    The INKEY List Glycolic Acid Exfoliating Body Stick in branded white and black twist up applicator on light gray background with red Allure Best of Beauty seal in the top right cornerSave to wishlistSave to wishlist

    The Inkey List

    Glycolic Acid Exfoliating Body Stick

    $20

    Amazon

    $20

    Sephora

    $20

    Ulta Beauty

    Why we love it: If you’re still not sold on a spray formula—or want something easy to throw into your gym bag or suitcase—then try the Glycolic Acid Exfoliating Body Stick from The Inkey List. Just swipe it onto your skin like a deodorant, where it will leave zero greasy or sticky residue behind. Not only does the Best of Beauty Award winner tackle body acne with a one-two punch of glycolic and salicylic acids, but it can also address rough, KP-ridden skin and discoloration as well.

    Tester feedback from former shopping market editor Angela Trakoshis

    AccordionItemContainerButtonLargeChevron

    “I was dealing with pretty bad bacne, but after swiping this on once a night after showering, it cleared it up in a week—faster than any prescription I’ve tried.” —Angela Trakoshis, former shopping market editor

    More to know

    AccordionItemContainerButtonLargeChevron

    • Key ingredients: 7% glycolic acid, 0.5% salicylic acid, shea butter
    • Fragrance-free: yes
    • Who it’s for: people who want a more travel-friendly bacne product (and don’t mind stretching to get to those hard-to-reach spots

    Frequently Asked Questions

    What causes bacne—and how can you prevent it?

    “Bacne develops for many of the same reasons facial acne does,” Dr. Shah says, pointing to excess oil production, clogged hair follicles, bacterial overgrowth, and inflammation as common culprits. “When dead skin cells and oil build up inside the pore, they create an environment where Cutibacterium acnes bacteria can thrive, leading to breakouts,” she explains.

    But unlike the skin on the face, “the back naturally contains larger and more active oil glands than many other areas of the body, which can make acne there appear deeper and more persistent,” says Dr. Shah. Once you factor in excessive sweat, tight clothes, oily hair products, and hormonal fluctuations, bacne can be hard to avoid—but not impossible. That’s why Dr. Camp recommends showering as soon as you can after workouts, wearing breathable clothes, and using noncomedogenic skin and hair-care products in order to reduce your likelihood of developing bacne.

    What active ingredients should you look for when shopping for a bacne spray?

    The tried-and-true actives found in facial acne treatments will help with bacne too. Dr. Shivakumar points to salicylic acid, which exfoliates and unclogs pores, and benzoyl peroxide, which reduces acne-causing bacteria and inflammation, as excellent options. (Heads up: If you apply a product with benzoyl peroxide to your back, wear an old or white top, because the ingredient can bleach your clothes.) Don’t stress if you notice that they come in higher concentrations than you’re used to seeing in facial products. The thicker skin on your back tends to be more tolerant of stronger products, Dr. Shivakumar explains.

    You can also look for products containing alpha hydroxy acids like glycolic acid, Dr. Camp says: “[They] may help improve skin texture and post-inflammatory discoloration left behind by breakouts.” And folks with sensitive skin may prefer the gentler effects of antimicrobial hypochlorous acid, which targets acne-causing bacteria with less risk of irritation and dryness.

    Meet the experts

    • Brendan Camp, MD, a board-certified dermatologist in New York City, Commack, and Hampton Bays, New York
    • Kristina Collins, MD, a board-certified dermatologist in Austin, Texas
    • Zoë Indigo, MD, a board-certified dermatologist in Los Angeles, California
    • Sejal K. Shah, MD, a board-certified dermatologist in New York City, New York
    • Vidya Shivakumar, MD, a board-certified dermatologist in Chicago, Illinois

    How we test and review products

    When Allure tests a product, our editors look at it from every angle in an effort to best serve you. We review ingredients, scrutinize brand claims, and, when necessary, examine peer-reviewed scientific and medical studies. In addition to testing each and every product that's included in each and every review, we rely on experts who shape their fields, including dermatology, cosmetic chemistry, and medicine, to help us vet the ingredients and formulas.

    For our list of the best bacne sprays, we considered each product's performance across five primary categories: product ingredients and efficacy, packaging, fragrance, texture, and product wear. Every product was determined to have excelled in each category by our editorial team, which is composed of in-house writers and editors as well as contributors—along with special consideration from board-certified dermatologists. To learn more information on our reporting and testing processes, read our complete reviews process and methodology page.

    Our staff and testers

    A beauty product is a personal purchase. You might be searching for a face cream to address persistent dryness or a new nail product to add to your Sunday self-care routine; you may simply be browsing around for the latest launches to hit the hair market. No matter what you seek or your individual needs and concerns, Allure wants to ensure that you love anything we recommend in our stories. We believe that having a diverse team of writers and editors—in addition to the wide range of outside testers and industry experts we regularly call upon—is essential to reaching that goal.

    After all, can we really say a skin-care product is the "best" for people over 50 if the only testers we've solicited opinions from folks who have yet to hit 30? Can we honestly deem a high-end diffuser worthy of your hard-earned cash if it's never been tested on curls? We're proud that our staff spans a wide range of ages, skin tones, hair textures, genders, and backgrounds, which means that we are able to fairly assess any beauty product that comes into the beauty closet.

  • Why We’re Still Seduced by Marilyn Monroe’s Doomed Glamour

    Why We’re Still Seduced by Marilyn Monroe’s Doomed Glamour

    Actress Marilyn Monroe poses for a publicity still for the 20th Century Fox film 'How to Marry a Millionaire' in 1953 in...Getty ImagesSave StorySave this storySave StorySave this story

    On the occasion of Marilyn Monroe’s 100th birthday, Allure revisits a story journalist and author Rebecca Mead wrote for our August 2012 issue to commemorate the 50th anniversary of the star's death. In the piece, Mead examines Monroe's legacy, and how her disarming beauty still holds the power to seduce today.

    In March 1955, Life magazine featured a familiar figure on its cover: an actress with a cap of platinum-blonde curls, her deep-set eyes accentuated with bat-wing eyeliner and high-arched brows, her pink lips parted in a smile that revealed a row of perfect white teeth. It was the look of Marilyn Monroe, who at the time was riding the wave of her comic, bombshell popularity. Less than two years earlier she'd appeared in Gentlemen Prefer Blondes singing “Diamonds Are a Girl's Best Friend,” and within a few months she would be seen again, in another fluttering moment of exposure, having her white dress blown above her knees in The Seven Year Itch.

    But the young woman on that 1955 magazine cover was not Marilyn Monroe. She was Sheree North, a 22-year-old former burlesque dancer (and former brunette) whose chance had come: Monroe's studio, Twentieth Century-Fox, had hired North as an alternative to Monroe, casting her in a movie called How to Be Very, Very Popular, in which she played a striptease dancer who witnesses a murder—a role written for, and rejected by, Monroe, who aspired to more serious dramatic work. When, a few months after the Life cover, North appeared as a mystery guest on the TV show What's My Line? and was asked by a blindfolded Bennett Cerf if she had ever been mentioned in the same sentence as Monroe, she replied with some chagrin, “I think that all of us have.”

    North's opportunity came and went: After a couple of years she was eclipsed by somewhat more durable Marilyn substitutes, including Jayne Mansfield and Mamie Van Doren. But if North was the first actress who was obliged to mold herself in the remarkable shape of Marilyn, her example has been followed by countless others since.

    Madonna at the Oscars in 1991 dressed as Marilyn Monroe.

    Madonna channeling Marilyn at the Academy Awards in 1991.

    Getty ImagesLady Gaga poses with award for Best Actress TV Series or Limited Movie for her role in American Horror Story Hotel in...

    Lady Gaga evokes the starlet at the 2016 Golden Globes.

    Getty Images

    For many actresses, channeling Monroe, who died 50 years ago at 36 of an overdose of barbiturates, is virtually a rite of passage. Nicole Kidman impersonated Monroe for Australian Harper's Bazaar; Scarlett Johansson did her for a Dolce & Gabbana ad; Lindsay Lohan, an avowed Monroe obsessive who bought a West Hollywood apartment the star once lived in, reenacted for New York magazine the actress's famed nude shoot with Bert Stern, in which Monroe posed behind colored chiffon and bit a pearl necklace. For makeup artist Kevyn Aucoin, Lisa Marie Presley shed her resemblance to one American icon—her father, Elvis—to incarnate, uncannily, that other lost legend. Monroe's likeness is so recognizable that it has been refracted through pop-cultural iterations many times over: Guess model Anna Nicole Smith presented herself as a coarser version of Monroe, while subsequent models for the same brand impersonated Smith impersonating Monroe. Most famously, Madonna took the trappings of Marilyn's look and put them to her own uses: As Gloria Steinem observed in the mid-1980s, “She has imitated Marilyn Monroe's hair, style, and clothes, but subtracted her vulnerability.” And Monroe's blonde legacy is so unmistakable that Lady Gaga's platinum pose recalls Monroe because of its evocation of Madonna.

    Why does Monroe endure? She wasn't Hollywood's first voluptuous, fair-haired beauty. She wasn't even Hollywood's first voluptuous, fair-haired beauty who died at a tragically young age: That would be Jean Harlow, for whom the term “blonde bombshell” was coined in 1933, and who died four years later at the age of 26, from kidney failure. But Monroe is the one whose beauty is so instantly recognizable that it can be indicated merely by a handful of components: blonde bouffant hair; sleepy, half-shut eyes; slightly parted lips on the verge of a welcoming smile. Andy Warhol's Marilyn silk-screen prints, which he made in the immediate aftermath of her death and which were reproduced from a publicity photo from the 1953 thriller Niagara, reduced her image to those very components, highlighted in vivid Pop Art color. Monroe's beauty belongs to a common language of American pop culture—a fact that was evident even as early as 1955. As Sheree North observed in Life magazine, “Marilyn's an institution, like Coca-Cola.”

    Monroe's own debut on the cover of Life happened in 1952. In what now seems a striking choice of phrase, the magazine characterized the young actress—who had already appeared in small roles in All About Eve and The Asphalt Jungle and was about to be seen in her first starring role, in Don't Bother to Knock—as a “sturdy blonde.” If sturdiness is not the first characteristic that leaps to mind when considering Monroe, whose legend is bound up with her frailness and vulnerability, it's easy to understand why it could have seemed an apposite description back then. Monroe's vital statistics were reported to be about 36-22-35: She was full and fleshy where it mattered, in the breasts and the hips, and narrow and nipped in at the waist. She had, with only the slightest help from the corset-and bra-building industries, a figure that looks to contemporary eyes as if it were generated by digital trickery.

    Actress Marilyn Monroe in a scene from 'The Seven Year Itch' in 1955.Getty Images

    Even if her curves exceeded the standards of beauty that have prevailed in the fashion industry in recent decades (“I'd kill myself if I was as fat as Marilyn,” Elizabeth Hurley once said), her body shape has an enduring appeal. In 2004, a Polish anthropologist named Grazyna Jasieńska published findings indicating that women with hourglass figures may have higher levels of the hormones that facilitate conception and pregnancy—evidence that there is a possible biological explanation for Monroe's sex-goddess appeal.

    After her first, silent screen test, which was done in 1946 when she was 20, “every frame of the test radiated sex,” according to cinematographer Leon Shamroy, quoted in The Secret Life of Marilyn Monroe (Grand Central Publishing), a biography by J. Randy Taraborrelli. Whether or not she is, as she has sometimes been described, “the world's most photographed woman” (in the digital age, there are probably teenagers with more pictures on Facebook than were ever taken of Monroe), it seems likely that she was the woman most photographed lying down. Even in her first Life shoot, she is seen lounging on a chaise, and so many photographers portrayed her in horizontal languor—including a shot for the first issue of Playboy, in 1953—that it sometimes seems as if she rarely got onto her size-7 feet.

    “Women couldn't take her seriously enough to be indignant: She was funny…in a way that made people feel protective.”

    Billy Wilder, who directed her in The Seven Year Itch and Some Like It Hot, remarked upon the “luminosity” of Monroe's face. She seemed literally incandescent: her skin was covered with a fair, downy peach fuzz that reflected the light and amplified her glow before the camera. When the studio wanted to wax it off, she wouldn't allow it. Her natural radiance was helped along by surgical interventions. An overbite, which accentuated her pout, was corrected, and a bump on her nose was reduced early in her career.

    There was also the aid offered by cosmetics, often applied by her longtime makeup artist, Allan Snyder. For her final movie, The Misfits—during the filming of which she was drinking to excess and abusing prescription drugs—Snyder started working on her while she was still lying in bed in the mornings, because of how long it took her to get up. At the time of her death, her makeup case contained pots of Erno Laszlo creams, as well as a green Leichner of London eye shadow, two Elizabeth Arden Eye Stopper pencil liners, and false lashes made by Glorene of Hollywood. It was auctioned at Christie's in 1999, along with other personal effects, with a pre-auction estimated price of $1,000 to $1,500. The case and its contents sold to Ripley's Believe It or Not! for more than a quarter of a million dollars.

    A teenage Marilyn Monroe sits on the beach in a bikini and high heels in 1940.

    A teenage Marilyn Monroe at the beach.

    Sunset Boulevard/Getty Images

    Early photographs of Monroe, taken when she was an 18-year-old munitions-factory worker, show her with long brunette curls that were only transformed into what became her signature platinum after she signed with a modeling agency. She turned to Pearl Porterfield, a colorist who had been responsible for Jean Harlow's locks and who used old-fashioned peroxide to achieve the desired result. Monroe would rely upon several hairdressers over the decades, including Kenneth Battelle, who prepared her for her appearance at the birthday gala for President Kennedy. (Battelle also did Jacqueline Kennedy's hair.) Blonde hair—like a high, breathy voice, which Marilyn demonstrated in her presidential serenade—is associated with youth and innocence. Her womanliness was augmented by a childlike cuteness that rendered her unthreatening to other women at the same time that she was irresistibly appealing to men. As Pauline Kael, the film critic, said of her, “Women couldn't take her seriously enough to be indignant: She was funny and impulsive in a way that made people feel protective.”

    As an actual child, rather than an onscreen reimagining of one, Monroe had not found protection from those who were most obliged to provide it. Born in Los Angeles in 1926 to a mother who was mentally unstable and ill-equipped to care for her, Monroe—or Norma Jeane Mortensen, as she was then called—spent most of her childhood in a series of foster homes. Later, she said she'd been sexually abused. She was married at 16, to the son of a neighbor, and was divorced for the first time at 19. The hardships of her upbringing are thought to have contributed to her onscreen power: Her beauty was animated by a neediness that commanded attention. In his memoir, Timebends (Penguin), playwright Arthur Miller said of Marilyn, his wife of four and a half years, that she was “the saddest girl I've ever known.”

    Actress Marilyn Monroe poses for a black and white publicity portrait for the film 'Gentlemen Prefer Blondes' in 1953 in...

    A publicity still from “Gentleman Prefer Blondes.”

    Getty Images

    The sadness of Monroe's life predominates: The images from the Bert Stern nude shoot, which might have been a kittenish footnote in a longer career, now have the status of a tragic valediction, having been shot six weeks before her death. It is a curious function of celebrity culture that Monroe is now better known for the still images of her than she is for any of the movies she appeared in. She's instantly recognizable to generations who have never even seen Gentlemen Prefer Blondes or Some Like It Hot.

    As such, she presents a stilled image of impending tragedy; her dynamism and her kinetic energy are lost—as is the much-lampooned sway of her hips. (“There's a broad with her future behind her,” the actress Constance Bennett reputedly remarked.) The literary critic Diana Trilling wrote in an essay published not long after Monroe's death that to see her in a photo, rather than in a moving image, was to see her diminished, “since no still picture could quite catch her electric quality.” It was that motion and aliveness that powered Marilyn Monroe's beauty—and that helps explain why, although it has been stilled for 50 years, her beauty retains the power to move us today.

  • Jennifer Lopez Goes Goth With Her Barely-There Brows—See Photos

    Jennifer Lopez Goes Goth With Her Barely-There Brows—See Photos

    Jennifer Lopez shows off barelythere brows at Office Romance premiere.Getty ImagesSave StorySave this storySave StorySave this story

    Jennifer Lopez has gone through many style evolutions through her long career, from her “Jenny from the block” persona of the early 2000s to her glamorous Hollywood aesthetic of today. But one element of her look has always remained the same—her glowing makeup that has you instantly wanting to gulp down a glass of water, grab a bronzer compact, and book a beach vacation. Her makeup is all golden skin, fluttery lashes, glossy lips, and immaculately groomed brows, so when the multi-hyphenate stepped onto the red carpet with those feathery brows almost completely faded—we did a double-take.

    J.Lo debuted the look at the premiere of her new romantic comedy Office Romance, in which she plays a high-powered CEO who breaks her own rules with her office fling (co-star Brett Goldstein). She wore a structural, embellished gown with sleek, middle-part hair and her new lightened brows, courtesy of makeup artist Ernesto Casillas.

    The actress's brows have changed slightly over the past 30 years. For her role as Selena Quintanilla in the 1997 film about the late singer, her arches were darkened and defined. Like many Gen Xers and millennials, they became slimmer in the early aughts. But it's been years since she's experimented with her brows, and perhaps the first time we've ever seen her go for a more goth-inspired look on the red carpet. (Perhaps she was inspired by her role in last year's Kiss of the Spider Woman, where one of her looks is a dark, edgy seductress complete with vampy makeup and claw-like nails.)

    Jennifer Lopez poses on the red carpet for the premiere of the Office Romance with long straight hair and barelythere brows.Getty Images

    Although we think J.Lo absolutely nails the lighter eyebrow trend, we don't expect her to keep it for long. Especially since it appears that they're not bleached, unlike celebrities such as Jenna Ortega, Miley Cyrus, and Michelle Yeoh, who have all gone that route. Instead, the lightening may come thanks to a combination of glue, concealer, and a light dusting of powder over top—a classic method used in stage makeup and by drag artists to make their natural brows disappear. It's a great way to dabble with the bleached brows trend without having to open up a bottle of peroxide.

    Whether J.Lo's lighter brows are here stay or just making a fleeting appearance, we always love to see an unexpected red-carpet makeup moment from one of our favorite, ultra-glamorous celebs.

    Jennifer Lopez and actor Edward James Olmos pose on the red carpet at the premiere of the movie Office RomanceGetty Images